About Us

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Jasmine Banks, whose family has been in Madison, WI for five generations, is the mother of one and grandmother of two, who happens to live in the house she was born and raised in.  As the CEO and Founder of Perfect Imperfections, Jasmine can now add entrepreneur to her list of accomplishments. 

Following the passing of her mom, Shirley, on November 20, 2012 after a six month battle with cancer. Jasmine made the decision to begin researching ingredients in her toiletries and decided to begin making her own natural body products based on her findings. As she documented her journey to a healthier lifestyle on social media, her friends began to inquire about purchasing her products and from there, Perfect Imperfections was born.

Since launching Perfect Imperfections in 2016 the product line has increased from two to ten natural products.  Over the course of four years, Perfect Imperfections has been named Sabrina Madison’s 2017 Entrepreneur of the Year; Brava Magazine (8/17); Madison Black Chamber of Commerce Home Base Business Awardee (2/19); Featured on the front page of the Wisconsin State Journal (9/17); Summit Credit Union Red Shoes Event Panelist (11/17); Upstart Annual Dinner Panelist (11/17); Upstart graduate (2017); Accepted into the Madison Public Market - Market Ready Program (2017); Isthmus (1/18); Doyenne Founders Series Class of 2018; Presenter at Doyenne’s Spring Showcase (4/18); Featured business for MG&E’s Living In Balance Series (2018); Featured Speaker at Sustain Dane’s monthly membership meeting (2018); Featured business for Madison College Center for Entrepreneurship Lunch and Learn (12/18); Participated in over thirty-three vendor events around the Madison Area, most notably the Madison Museum of Contemporary Art, Art and Gift Fair (MMoCA) and the Heymiss Progress Black Women's Leadership Conferences.

As the CEO & Founder of Perfect Imperfections her natural body care line, Jasmine strives to remind her customers through quality chemical free products, that self-care is a divine responsibility and the importance to take time out for oneself.